Where Do I Find The Best Affiliate Programs?
Veterans and newbies alike often ask the same question: which and where are the best affiliate programs?
My answer to this question will require answering the question with multiple questions.
First you will want to ask yourself, what are you interested in?
So what do you know something about? There are many sources and an affiliate program that would match any interest you may have or know about.
Let's see if we can simplify the process of choosing the best affiliate programs to promote.
Go to http://clickbank.com/
This is my favorite source for the most popular shows. They tell you the percentage you will receive on each sale and they also express it in dollars and cents. They also reveal other stats about each show that will help you determine if the show you've chosen is right for you to promote. Your next option is http://www.linkshare.com/
LinkShare pioneered online affiliate marketing and today operates the largest pay-per-performance affiliate marketing network on the Internet. With over 10 million network partnerships, it is the most successful pay-per-performance network of its kind.
Next is Commission Junction http://www.cj.com/
Maximize your revenue opportunities by developing sustainable relationships with top-tier advertisers. Earn and get paid for every sale and lead you generate. For qualified publishers, take your program to the next level with your industry-exclusive solution for the best. There are more equally credible affiliate program sources on the web, but for simplicity and to minimize this article, I'll limit these resources to the top three. If you wish, you can simply go to your favorite search engine and continue your search for "Affiliate Program Resources".
Knowing something about what you want to sell will be to your advantage, but it's not mandatory. After all, this is the information superhighway, and all the information we need can be found here. The tools available are many. You just have to know where they are and what they will tell you.
Google.com would be a good place to start your search. If you type "affiliate programs" in the search box, you will get a list of literally millions of potential programs. At the time of writing (7-12-06) there were 111,000,000 potential affiliate programs to choose from. This surprises me (:-(
You don't have to weed so many sites. The first few pages should give you some ideas of what you want to promote. Try to stick with something you have experience with.
For example, let's say you've been working in a pet shop for a while. Check if you can't find a pet-related affiliate program. Maybe pet food, pet training, pet sitting, etc. Maybe you want to target specific pets, such as dogs or dog trainers. Dog training and dog breeds are very "COLOR" markets right now and I suspect they will be for some time.
Suppose we have chosen dog breeds as a topic of interest. It's time to research that topic and see if there really is a market for it.
Go to Overture.com and type Dog Breeds in the search box. I found that the number of searches for this topic was 184,184 in April 2006. This would certainly be a topic I would like to investigate further.
I would follow this information by going to Nichebot.com and typing the same keywords in the search box. The information returned will prove to be a valuable tool for choosing the affiliate program. Pay particular attention to the column on the right. Numbers closer to zero result in less competition. Search for something in that category and copy those keywords to Google.com and do another search. I am sure you will be able to find a program to join and promote.
Try to find a program with at least a 50% commission, which is at least $ 20 for you. More if possible. You can choose a program with a lower commission if that's what is called a high cost item. A good rule of thumb to remember is "It takes as much effort to promote high-value items as it does to promote a show with a $ 20.00 sale."
So why waste your time and advertising money promoting products that only earn a $ 20.00 commission when the same amount of time and money can earn you a $ 200.00 commission? It makes sense and math also tells the story. The time and effort spent promoting low-priced items is the same as high-priced items. The advantage is that you don't have to make as many sales on the most expensive item as on the smallest.
The best advice I can give you is to be patient, use as many free resources as possible to promote your programs. There are many. Get your domain and web hosting. We recommend that you create a site other than the owner-provided generic affiliate site. This will put you in a different category as you won't be promoting the same page as thousands of other sellers. It will also make you credible and affirm you as someone who takes their web business seriously.
Patience is a virtue. Own it if you can, and good marketing by the way!
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